Craft a killer first impression! Here are five tips for creating epic website intro videos.
Inbound marketing helps prospects discover you. Take a look at why it’s a smarter strategy than outbound marketing, which is like driving the wrong way.
Successful brands now position themselves to be discovered through inbound marketing efforts that attract, engage, and delight customers. Here’s how.

What is the buyer’s journey and why is it important for inbound marketing? Buyers go through a process much like a journey that takes them from stranger to customer. ContentBacon looks at the three major phases of the buyer’s journey.

Cannabis consumers aren’t searching for your brand, they’re looking for education. Here’s how to pick cannabis content ideas that resonate with prospects.

Prospects are interested in the “how” and “what” of your brand and looking for validation and perspective. Here are growth marketing tips for cannabis brands.

Marketing to the cannabis community comes down to developing a vision of your brand and where to distribute your message. Here’s what to know.

Effective content marketing for your cannabis business allows you to use many channels of contact. Here are the legal restrictions so you can plan accordingly.

How can law firms use content to increase visibility? Marketing is no longer about who’s got enough money to scream the loudest and most frequently. Today’s most successful professional service organizations use something far more efficient. Inbound marketing attracts customers through offering relevant and helpful content. Content Bacon looks at the role of inbound marketing for professional services.

How can legal professionals use LinkedIn, the only platform that specializes in business networking, to find prospects? Here are tips for law firms.